LOCOG Shopping Outlet at Canary Wharf

At the Canary Wharf, the London 2012 Organising Committee, LOCOG has opened its new shop. The shop is positioned in Jubilee Place. For sports lovers, the pop shop has lots to offer. Visitors and Londoners could easily buy a piece of sporting history from this shop.

The shop features a huge range of Olympic and Paralympic merchandise which includes clothing, accessories, soft toys, collectables and mascots. Stella McCartney of Adidas has designed an area specifically for Team GB merchandise. Since 1984, they are the official makers of Team GB. LOCOG Head of Licensing and Retail Simon Lilley stated, “This is our seventh London 2012 Shop, one of a growing chain across the capital. It’s ideally placed for visitors to the city now and at Games time to pick up a piece of sporting history as a memory of the London 2012 Games.”

This shop is located at Tower Hamlets, nearby to Olympic Park. Merchandise of London Olympics Games may be hiked by £80 million to cost Game fundings.

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